Samsung seems to attract a consumer group of "Better to Work-out Watching Smart TVs" with its announcement of shoring up its "fitness" content as well as eye-popping new technology like "Virtual Mirror" which could enhance users' exercising experience in their living rooms. (Photo: a model is demonstrating the "Virtual Mirror" function attached to Samsung Smart TV. This built-in camera lets users to correct your posture by themselves while exercising watching TVs)

Seoul, KOREA ¶ Jun 12, 2012 (Whowired) -- Global electronics brands are increasingly considering a living room as their next frontier to gain an upper hand in their intense competition to offer their "smart" products or services thereby to cultivate royalty by consumers.

Samsung seems to attract a consumer group of "Better to Work-out Watching Smart TVs" with its announcement of shoring up its "fitness" content as well as eye-popping new technology like "Virtual Mirror" which could enhance users' exercising experience in their living rooms.

Samsung announced it will strengthen its "Fitness" TV applications compatible with its world-level Smart TV models, adding another 152 such apps to its previous such content pool -- making a total of 230 visual content dedicated to gratifying users' growing need to stay fit, especially targeted at consumers want to ready for “Summer Fit” in time of the upcoming holiday season.

Talking up an exercise together with your Smart TV "personal trainer" should be a better choice, Samsung tries to highlight its "Virtual Mirror" function: a built-in camera with Samsung Smart TV to let users to correct your posture by themselves while exercising. This cutting-edge technology will help to reach your "fitness goal" since the function can connect to other digital tools like mobile apps or Wi-Fi system, enhancing your workout performance without depending on "real" personal assistants by your side.

Want to get a glimpse of sports popularity ratings in Korea? Then, you might well peek at the make-up of the total fitness apps for Samsung Smart TVs which, by and large, is divided into four categories: Celebrity, SBS Golf, J-Golf and Samsung Sports offering the world-level workout coaching on each program.

As is seen with the number of golf related content which adds up to 107 apps in total, it might be said that one of the most popular sports in Korea should be golf -- little wonder Korean golf players have been outperforming at a host of world-renowned golf competitions. "Celebrity" contents offer largely "Diet" programs -- which refers to any fitness tool to help you get back in shape or shed your weight. And renowned celebrities includes Jessica Gomez who offers "Body Art" show and Ok Joo-hyun coaching "Diet Yoga" featuring her name.

Helped by a TV commercial featuring Samsung Smart TV's exercise-assisting features, which went on air from April in Korea, an increasing number of consumers are paying their visit to Samsung retail outlets to "do" and "feel" in person experiencing this "Fitness" content by Samsung Electronics.

Sam Kim (press@whowired.com)