
Samsung Electronics held a launching event for A3 photocopiers, A4 color laser printers, and all-in-ones on the 12th of June, the local time, in Milan Italy where major media and business partners from UK, Germany, France, and Italy attended. A3 applied the world’s very first all-in-one board to enhance the durability and to minimize the number of parts used. Samsung Electronics strengthened its position in Europe taking up to 40% of the A4 printer market share for 12 consecutive quarters from 1Q 2009 to 1Q 2012. Samsung plans to take over the A3 printer market maintaining its competitive advantage. (Whowired Staff)