Seoul, KOREA ¶ Apr 10, 2012 (Whowired) – LG Electronics will hold a limited-time event whereby a selected number of winners in a sweepstake can cook with professional chefs in the comfort of their own homes. Anyone who has purchased an LG lightwave oven during the time between April 9 and May 10 is eligible to enter through the LG Dios website (http://dios.lge.co.kr).
The company will then dispatch to the winners’ homes chefs who will take all the food ingredients and utensils with them and teach the host how to make Buffalo Wings, Korean-style grilled minced ribs, and almond cookies. In addition the chefs will tell the host how to properly use the lightwave oven, as well as how to clean it after use.
A company official said the company has planned this event in efforts to improve customer satisfaction while raising consumer visibility on the new product. Kim Jung-Tae, the manager in charge of LG’s Korea HA marketing, said, “We will keep trying to come up with a variety of marketing events that would give our customers more value.”
Sean Chung (email@example.com)