NEW YORK, Aug 7 (Whowired)--AMOREPACIFIC, US, INC. announced Bradley Horowitz, previously AMOREPACIFIC’s Chief Operating Officer, as the company’s new President and CEO. In his new role, Mr. Horowitz is focused on directing the company towards a significant growth trajectory and is committed to solidifying the brand as a leading skincare authority in North America by overseeing all strategic marketing, sales and operation functions.
“Guiding AMOREPACIFIC into its next growth phase in the U.S. is an exciting opportunity”
“Guiding AMOREPACIFIC into its next growth phase in the U.S. is an exciting opportunity,” said Mr. Horowitz. “Our leadership in technology and innovation, as well as in product quality and service, will continue to be what drives us forward.”
Bradley Horowitz holds more than 20 years of strategic sales, marketing and management experience in the beauty industry. Prior to joining AMOREPACIFIC, Horowitz consulted for several beauty companies through his own consulting firm, BJH Consulting. Horowitz’s past experience spans a multitude of marketing and sales positions throughout the cosmetics industry, including serving as Senior Vice President of Sales for the Designer Fragrance Division of L’Oreal USA, and Senior Vice President of Marketing for Clarins USA, Inc.
Today, the AMOREPACIFIC brand is sold in approximately 200 specialty stores, including Bergdorf Goodman, Holt Renfrew, Neiman Marcus, Nordstrom and Sephora. For over 65 years, AMOREPACIFIC has introduced millions to the benefits of high performance skincare, blending the rarest and most potent Asian botanicals with cutting edge-technology and a global beauty philosophy that emphasizes a nurturing approach to optimal skin health. Using the highest level of care, AMOREPACIFIC cultivates the most potent skincare ingredients harvested from their own proprietary green tea gardens on Jeju Island (off the coast of Korea). In doing so, AMOREPACIFIC ensures the purity and potency of its products from planting to purchase.
Andrea Leonarz, 646-214-5727
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