New Ad Market for Captive Coffee Shop Audiences

홈 > Biz Story new

> Marketing

Total Articles 661

New Ad Market for Captive Coffee Shop Audiences

whowireduniedit

2012.01.26 (11:45:19)

Advertising

pager ads 1111.jpg

Seoul, KOREA ¶ Jan 26, 2012 (Whowired) -- A new type of advertising through the screen of the pager used in restaurants and coffee shops is gaining ground. Founded only four years ago, Cublic Media has marketed the Cuby, the pager model with a 2.5-inch LCD screen that spits out short commercial messages continuously while the client is waiting for the food to come.

Currently the Cuby is in use by Angelinus, Twosome Place, Paris Baguette, Dunkin Donuts, and other 150 establishments. Advertisers on this device are wide-ranging including online shopping malls, women’s wear purveyors, cosmetic sellers, and online game sites.

According to the president of the company, inquiries from potential advertisers have been increasing and there are some advertisers making long-term (more than 1 year) contracts.

Sam Kim (press@whowired.com)

pager ads 1.JPG

I want to

http://whowired.net/90858

Comment [0]

List

	Registered Date	조회
Hyundai Motor Throws PYL Halloween Party for Hyundai Car Enthusiasts (52)
	Oct 29, 2012	3404
PYL, the most recent advertising concept promoted by Hyundai Motor, represents premium You-nique lifestyle. The company had accepted online applications for the party for ten days from October 12 and selected 500 winners from the applicant pool. SEOUL, Korea, Oct ...
The Key to Organic Food Marketing Is Emphasis on Altruistic Motives (128)
	Oct 28, 2012	12756
According to the authors, the sustainable growth of the organic food industry is possible only through a concerted effort to concentrate on issues such as environmental protection, animal welfare, and fair trade certification. SEOUL, Korea, Oct 28 (Whowired) -- A r...
Asiana Airlines' “Change for Good” Collects 7 Bil. Won for 18 Years (8)
	Oct 25, 2012	1536
The globally popular Psy was invited to add fun to the event. Mr. Ban said in a congratulatory address, "The Change for Good campaign is an innovative donation program. I hope the money collected from the program could be used in places where it is needed most." SE...
KT's Olleh TV to Begin 'Harmony TV' for Immigrant Families (4)
	Oct 23, 2012	848
Harmony TV will air a total of 1,100 Korean language education programs with subtitles in five languages including Chinese, Vietnamese, Japanese, Mongolian, and English for those foreign residents with difficulties in Korean language acquisition. SEOUL, Korea, Oct 23 (Whowired) ...
首尔COEX Intercontinental，在大堂进行米酒NOUVO的促销活动 (3)
	Oct 22, 2012	887
首尔/韩国(whowired) 10月22日--首尔COEX Intercontinental大堂的代表性活动空间Wonder Hour里，将开展通过新米酿制的米酒‘NOUVO’的促销活动。此次米酒节从10月25日开始进行到11月份截止。 Wonder Hour除周日外的6点到9店中举行的活动上不仅能享受到红、白、气泡酒，还以多种种类的酒肴大受三成洞上班族们的喜爱。在10月25日还能品尝...
Microsoft to Throw “Midnight Countdown Party” to Celebrate Windows 8 Launch (7)
	Oct 22, 2012	1253
The company will invite 150 participants who pre-registered online and others who walk in on the venue. At the party, a variety of events will be held including quiz games, Windows 8 experience, and Xbox 360 Kinect experience. SEOUL, Korea, Oct 22 (Whowired...
Marketing Efforts Using Brownie Dog in Vogue (29)
	Oct 21, 2012	1190
The Brownie dolls have become famous because of a KBS-TV comedy program "Gag Concert." SEOUL, Korea, Oct 21 (Whowired) -- Of late, online marketing efforts using the Brownie dog character dolls are all the rage in the local market. The Brownie dolls have become famous be...
Daewoo Electronics Successful in Catering to Single Dwellers (1)
	Oct 19, 2012	872
Any customer who has purchased a Daewoo home appliance product and sends a photocopy of the receipt by mobile devices will be eligible for a sweepstake. Five winners will get tickets (two for each winner) to a Norah Jones concert on November 17 and 100 will receive a...
CJ Foodvill综合优惠券App，‘Foodvill优惠券’推出1年…下载人数超过25万 (21)
	Oct 18, 2012	1375
首尔/韩国(whowired) 10月18日--CJ Foodvill18日宣布，仅用一个CJ Foodvill手机应用程序就能享受到每月27个以上多种CJ Foodvill品牌折扣优惠的<Foodvill优惠券>应用程序在推出1年内下载数突破了25万。为纪念此次记录，10月中通过活用增强现实的游戏找出宝物，就会提供VIPS牛排券等丰富奖品的寻找宝物活动正在进行。 <Foodvill优惠券>在一年内还...
BMW Korea Opens “Online Invoice Hotline” (1)
	Oct 18, 2012	1006
The service answers customer questions that may arise in the repair process such as parts price, labor charge, and appropriateness of certain repairs. In addition to answering questions, it also refunds money immediately when an error has occurred. SEOUL, Korea, Oct 18 (Whow...
韩国GM，进行出台10周年纪念顾客答谢活动 (11)
	Oct 17, 2012	1612
首尔/韩国(whowired) 10月17日--韩国GM株式会社10月17日为迎接创立10周年，截止到12月份为止将展开大型促销活动。韩国GM销售/营销/ AS部门Ankush Arora副总裁表示，“为答谢顾客10年来对韩国GM公司的给予的关注与爱护，推出了此次10周年纪念促销活动。此后我们也会以更多优惠与服务去进一步接近顾客而做努力”。韩国GM为答谢10年以来...
KT Launches Sign Language Customer Service for Fixed-line Customers (8)
	Oct 17, 2012	1050
Those who wish to use the service can do so by calling the number "070-8880-8088" on a video phone and pressing the "video phone" button. Then an operator skilled at sign language will appear to answer questions. For those who need the same service on the mobile network...
Hyundai Motor Joins with SM Entertainment to Publish PYL You-nique Album (1)
	Oct 17, 2012	907
The songs in the album were sung by musicians with SM Entertainment such as Girls' Generation and Jessica (a Girls' Generation member), given the company's emphasis on unique lifestyle in its latest PYL promotional campaign. SEOUL, Korea, Oct 17 (Whowired) -- Korea's best-know...
CJ Foodville's Bibigo and Tous Les Jours Popular in S. Calif. K-Con Event
	Oct 15, 2012	904
The festival featured a dance competition, a K-Pop star autograph signing event, and fan club workshops, in addition to the K-Pop star concert. SEOUL, Korea, Oct 15 (Whowired) -- CJ Foodville's Bibigo and Tous Les Jours have played an important role in promoting Korean f...
AmorePacific Opens Primera Store in Myeong-dong (3)
	Oct 14, 2012	1070
In order to add fun to the shopping experience to its customers, AmorePacific is planning a variety of promotional events within the store. Given the area is a famous tourist spot for foreign visitors, the company will also prepare services for non-Korean-speaking custome...
LG Electronics Holds “Optimus G” Experience Event in San Diego (1)
	Oct 13, 2012	981
At the event, the company prepared a transparent floor on the surface of the swimming pool making the partygoers feel as if they were walking on the water. This is an actualization of the Q-Slide feature of Optimus G, the widely praised innovative technology that displa...
Standard Chartered Korea Holds Online Donation Event for Annual World Sight Day (1)
	Oct 12, 2012	2030
Anyone can participate in the latest online giving program, initiated jointly with the Community Chest of Korea, by using the bank's online money transfer service. Donation receipts will be issued by the Community Chest and the donor can use the receipt for her inc...
Hanwha Resort Makes an Offer You Can't Refuse (17)
	Oct 12, 2012	1062
Hanwha Resort is attracting keen attention from vacationers by offering a 10-year membership during which a member can take an unlimited use of the resorts at low cost and get back the whole membership fee at the end of the contract term. SEOUL, Korea, Oct 12 (Whowired)...
Toyota and Lexus Gain Most among Import Car Brands in September
	Oct 10, 2012	1036
Toyota's Lexus ES350 was also sold well with a record of 309 for the month, ranking No. 6 among import brands. Toyota Korea expects that the second-half performance will be better than the first half as the company has introduced new models recently. SEOUL, Korea, Oct...
Hyundai Motor Group Holds 'R&D Idea Festival' (7)
	Oct 09, 2012	964
The event is an in-house idea presentation session in which research teams of 4 to 7 work together to create concept cars with a theme of next-generation free mobility. The R&D Idea Festival began in 2010 with an explicit purpose of enhancing creativity and creat...