Seoul, KOREA ¶ Apr. 12, 2012 (Whowired) -- Can a business in good faith make a "good" deal of money? If the question is raised to the CEO of Kakao Talk (the cross platform mobile messaging service) and Kakao Story (the social networking service based on a profile album), the answer is a resounding "yes."

Emoticons sales from Kakao Talk best exemplify or even vindicate the case for "good-will" business model. Custom emoticons created by popular webtoonists go on sale and when profits can be made, the company and the writer can receive the half the profits respectively. Given that it is increasingly hard for cartoonists to make some money in conventional ways, this will well serve as an effective window to profit-making and nurturing artists' creative passion in some ways.

Emoticon sales alone can't hit a jackpot, so the company is examining varied business potential, experimenting with a series of trial-level businesses, mostly combining merits of mobile commerce, gaming, social networking services on their next-generation goodwill business in terms of profit-making and social responsibility.

Explosive growth of Kakao Talk and Kakao Story lends credibility to the business model's blueprint. The pace of Kakao Talk, for example, has been quite phenomenal; the daily number of text messages sent and received via this app platform (which is free) now stands at about 2.6 billion per daily — nearly ten times that of combined mobile messages using 'paid' wireless services from Korean top three carriers. Meanwhile, "Plus Friend," the additional service which allows you to receive "free" discount digital coupons when making friends with a company, sees its users numbering over 35 million.