Nissan Renews Official Sponsorship of Superstar K Season 4

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Nissan Renews Official Sponsorship of Superstar K Season 4

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2012.06.05 (16:56:59)

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Nissan Korea renewed its sponsorship contract with Super Star K Season 4 which premieres this Aug 17^th. The Korean television talent show is the equivalent of American Idol, grabbing many headlines with applicants as many as 1.97 million and gaining popularity from wide range of age groups. Kenji Naito, CEO of Nissan Korea, said he was touched by the passion of the applicants in Series 3 which led the company to renew its official sponsorship to support the young talents. At the same time, he expected the sponsorship could deliver the direction of Nissan brand respecting diversity and promote CUBE as the icon of a new lifestyle. (Whowired Staff)

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